Sir Jony Ive, the renowned designer behind Apple’s iconic iMac, iPhone, and Apple Watch, recently revealed in an interview on BBC Radio 4’s Desert Island Discs that he still often wonders “What would Steve do?” in reference to his late friend and collaborator Steve Jobs. Despite Jobs specifically advising him against this after his passing in 2011, Ive admitted that he can’t help but think about how Jobs would approach certain situations.
Ive, who worked closely with Jobs to revitalize Apple in the late ’90s, shared insights into their working relationship and Jobs’ reputation as demanding and visionary. He also expressed concerns about the impact of technology on human creativity and emphasized the need for responsible development in the field of artificial intelligence.
The designer’s reflections on the importance of art and design in education, as well as his own struggles with shyness and creativity, shed light on his personal journey and values. Ive’s musical choices during the interview, including tracks by Simple Minds and the soundtrack from Wall-E, offered a glimpse into his eclectic taste and influences.
Overall, Sir Jony Ive’s interview provided a unique perspective on his experiences with Steve Jobs, his thoughts on technology and creativity, and his optimism about the future of AI. His reflections resonated with fans and admirers of his groundbreaking design work at Apple.
Source
Note: The image is for illustrative purposes only and is not the original image of the presented article.
